How it works

What Loomis looks at, how it decides which accounts are yours, and what you see at each check-in.

How does Loomis check your digital footprint?

Three steps. You can see the working at each one.

The accounts that are actually yours: Names collide and old profiles linger, so Loomis matches public accounts and mentions to you first, and reads them second.
The accounts you connect yourself: Link an account you post from and Loomis also reads the posts on it directly, further back than a public profile alone would show.Facebook · Instagram · LinkedIn · X
A dashboard, the same day: Submitting starts the real work immediately, and your first check-in opens as a dashboard you come back to rather than a document you file.

Monthly on LoomisProfessional and LoomisGuard, weekly on LoomisCreator. The date of the next one is always on screen.

Where you turn up: The platforms Loomis has confirmed are yours, each with how much it found there. The one you'd forgotten is usually the interesting one.
How it reads, area by area: Your public activity sorted into areas of behaviour — professional conduct, communication, community participation — with each area read on its own.
Highlights, positives first: The findings worth your attention, with the good ones at the top, in plain language. Nothing is averaged into a single number about you.
What changed since last time: A dated line through every check-in you have had: what is new this month, and what has dropped away since the last one.

Everyone starts with Footprint. What you keep after that depends on why you are looking.

Footprint: The first look: which public accounts Loomis can match to you, how they read, and what stands out. Every account begins here.
LoomisProfessional: For your career. 70% of employers research candidates on social media, and 51% of hiring managers have never found anything disqualifying (Harris Poll for Express Employment Professionals, US, December 2022). Read your own public presence on your own time, every month.
LoomisCreator: For anyone building an audience. Brands already run this check before they sign you — see the same picture first, back catalogue included, with a check-in every week on the posts you've connected yourself.
LoomisGuard: For a household of up to five people. Each member links their own accounts and gets their own check-in: five people each seeing their own footprint, under one roof.

Linked because you said so: An account is connected only because you authorised it, and you can unlink it whenever you like. Unlinking stops Loomis reading that account from the inside.
Held for a set period, then purged: What Loomis gathers is kept for a defined retention period and deleted automatically once it passes. A subscription lengthens that period, because a history you are following has to exist to be shown.
Erased when you ask: Ask, and every check-in and finding held about you is deleted end to end, irreversibly — cancelling on its own does not do that. Your account and anything you've connected stay, for as long as the account exists; what's left of the erased data is the audit entry recording that it happened, which is what makes the promise checkable.